Rita Ora has revealed the highly anticipated second phase of her Primark Collection, set to launch on November 7, just in time for the holiday season.
Sultry Festive Dressing
The campaign showcases the 32-year-old singer in ensembles tailored to the festive spirit, each featuring a sultry twist on seasonal dressing. Ora, renowned for her bold fashion choices characterized by sheer fabrics, plunging necklines, and intricate cutouts, has seamlessly infused her signature style into the accessible line, aiming to empower fans to effortlessly emulate her look.
Confident Styling
In the campaign imagery, Ora exudes confidence as she models a range of eye-catching outfits. She is seen reclining on the floor in sheer lace pants, showcasing her legs adorned with patent platform Mary-Janes and a delicate rose anklet. The 3D floral motif adorns a tuxedo collar, while Ora confidently showcases her lace-embroidered stockings.
Standout Pieces
A standout piece from the collection is a long-sleeved naked dress featuring a scalloped trim and daring hip-high leg slit, paired with patent leather stiletto knee-high boots and statement silver jewelry. Ora’s glamorous look is completed with swept-back hair, a dramatic cat-eye, and a glossy lip.
Global Launch
Taking to Instagram to announce the collection, Ora expressed her excitement for the upcoming launch, highlighting the global availability of the new pieces. She emphasized her involvement in both the design process and the shopping experience, aiming to create pieces that resonate with the average woman.
Anticipated Release
As fans eagerly await the release of the second phase of the Primark Collection, the campaign images offer a tantalizing glimpse of what’s to come. With Ora’s distinctive style and the brand’s commitment to affordability and accessibility, the upcoming launch is poised to make a splash in the world of fashion.
